Gerben IP Introduce
In New York City’s bustling ecosystem of startups, creative ventures, and established corporations, a company’s intellectual property is often its most valuable asset. Protecting brands, inventions, and original works is a critical step for any business aiming to succeed and grow. Gerben IP, a law firm with a national reputation for excellence in intellectual property (IP) law, offers its specialized services right here in the heart of Manhattan. With a focus on trademarks and patents, the firm provides sophisticated, client-centric legal counsel that helps businesses and innovators secure and defend their most important assets. This article provides a comprehensive overview of Gerben IP, highlighting their location, services, and the key features that make them a trusted legal partner for so many in the New York region.
Gerben IP is not a government office but a highly specialized law firm that has been assisting clients with intellectual property matters since its founding. The firm, led by founder Josh Gerben, has built a reputation on a foundation of extensive knowledge and a proactive approach to protecting IP. They are known for providing big-firm quality legal services at a fraction of the cost, making top-tier legal assistance accessible to a wider range of clients, from individual entrepreneurs to multinational corporations. The firm has a remarkable track record, having successfully registered thousands of trademarks and handled hundreds of trademark disputes. Their team is dedicated to providing clear, responsive, and strategic guidance, helping clients navigate the often-complex world of trademark and patent law with confidence.
Gerben IP's New York City office is located at 45 Rockefeller Plaza, 20th Floor, New York, NY 10111, USA. This prestigious address places the firm in one of Manhattan's most iconic and accessible business districts. The location is easily reachable via New York City's extensive subway system, with several major lines converging in the Rockefeller Center area. This central position makes it a convenient meeting point for clients from all five boroughs and beyond.
The building and the firm are committed to providing an accessible environment for all clients. The facility features a wheelchair accessible restroom, demonstrating a commitment to inclusivity and ensuring that all visitors can use the facilities comfortably. The presence of a standard restroom also adds to the overall comfort of the visit. While the firm handles many consultations remotely, their physical office provides a professional and welcoming space for in-person meetings. This combination of a prime location and thoughtful amenities ensures that engaging with Gerben IP is a straightforward and accommodating experience for all New Yorkers.
Gerben IP specializes in a wide range of intellectual property services, with a primary focus on trademarks and a strong capacity for patent-related work. Their services are designed to support clients through every stage of the intellectual property lifecycle.
Trademark Registration and Applications: The firm provides comprehensive services for trademark registration, from initial trademark searches to the preparation and filing of applications with the USPTO.
Trademark Monitoring and Enforcement: They offer ongoing trademark monitoring services to help clients detect and prevent potential infringement. They also handle trademark enforcement, assisting clients in defending their rights through cease-and-desist letters and litigation.
Patent Services: Gerben IP’s patent attorneys assist with patent searches, the preparation of patent applications, and the enforcement of patent rights.
Office Action Management: The firm expertly manages all aspects of trademark and patent office actions, responding to official inquiries and ensuring applications move forward smoothly.
Copyright Services: In addition to their core trademark and patent work, the firm also provides services for copyright registration and enforcement.
Gerben IP stands out in the crowded legal market due to several key features that are consistently highlighted by satisfied clients. These attributes speak to the firm's dedication to quality, efficiency, and client satisfaction.
Extensive Knowledge and Expertise: As one client review states, "Their knowledge of trademark law is extensive." The team, led by Josh Gerben, is highly regarded for its deep understanding of IP law, which is crucial for navigating complex cases.
Responsive and Proactive Service: Clients praise the firm for being "responsive, proactive, and ensured my needs were met." This level of communication and client care makes the legal process far less stressful and more transparent.
Dedicated to Client Success: Another review mentions that the firm's lawyers showed "genuine interest in our business" and "crafted a robust trademark application that ensured comprehensive protection." This commitment to understanding a client’s business goals is a hallmark of their service.
High-Quality and Comprehensive Protection: The firm’s ability to create a "robust" application and their track record of success in obtaining trademark and patent registrations are key highlights. They do more than just file paperwork; they build a strategy for long-term protection.
Reputation and Recognition: The firm is consistently listed among the world's best trademark firms by organizations like the World Trademark Review, and their attorneys are frequently quoted in national media outlets, a testament to their authority and respect within the field.
For those seeking to protect their intellectual property, here is the contact information for Gerben IP:
Address: 45 Rockefeller Plaza 20th Floor, New York, NY 10111, USA
Phone: (212) 328-1183
Choosing a law firm for intellectual property is a critical investment in your business or creative work. Gerben IP is an outstanding choice for New Yorkers for several compelling reasons. As one review put it, they are "hands down the best choice for trademark services." This kind of strong endorsement, based on a successful outcome with a "trademark office action," speaks directly to the firm's ability to handle complex challenges with ease. Their expertise in managing these specific legal hurdles makes them invaluable.
Furthermore, their focus on clear, prompt communication ensures that clients feel "valued and well-informed throughout the process." This professional and friendly approach is a refreshing change in a field that can often feel intimidating. The firm’s commitment to providing comprehensive services, from trademark searches to enforcement, means that clients can rely on them for all their intellectual property needs. For any New York business, entrepreneur, or creative professional looking for a dedicated and highly capable team to protect their valuable brands and ideas, Gerben IP offers a professional, reliable, and results-driven service that is truly worth choosing.
Gerben IP Services
Patent Attorney
- Trademark Registration
Our flat fee trademark registration service (including search and application) focuses on delivering quality legal services at a reasonable flat fee. We cut no corners in delivering our service as we use industry-leading trademark search software from Corsearch.
- Trademark Applications
Our flat rate trademark registration includes preparation of your trademark application to the USPTO. The process to draft a trademark application is detailed and technical. We work with you to ensure that the application is accurate and complete before it is submitted to the USPTO.
- Trademark Monitoring
Our flat fee trademark monitoring service focuses on delivering quality legal services at a reasonable flat fee.
- Trademark Renewals
We work with clients to manage trademark renewals, ensuring we don't miss deadlines to ensure your trademark remains active.
- Trademark Management
Gerben IP can help manage deadlines, make filings, and counsel your company on how to best maintain strong trademark protection for your valuable assets. We work with companies to recognize, register, and protect trademarks and copyrights.
- Trademark Enforcement
As a trademark owner, one of the most important decisions you can make is whether you are going to effectively protect your trademark against third-parties. It can be a hard decision, but every trademark owner should have an enforcement plan in place to deal with copycats, infringers, counterfeiters
- Office Action Management
We can help you respond to any Office Action. Whether it is responding to an administrative request, fixing a technical requirement with the application or appealing a denial of your application, we can help.
- Trademark Searches
We work with customers, helping them perform trademark searches to ensure the best possible outcome when filing a mark.
- Patent Searches
Gerben IP offers quality legal services, including patent searches, for a reasonable flat fee. Our experienced intellectual property attorneys will conduct a search of both U.S. patents and U.S. published patent applications.
- Patent Applications
While completing your patent application, you have several options, based on what you wish to patent. The United States Patent and Trademark Office, or USPTO, recognizes two main types of patent applications, a design patent application and a utility patent application. We assist with these.
- Patent Enforcement
Gerben IP can provide several types of patent enforcement services to protect you against possible infringement, including Cease and Desist Letters, Settlement Negotiations, Take Down Notices and Investigations.
- Patent Office Actions
The attorneys at Gerben IP are experienced in all aspects of Office Actions. Because every Patent Office Action is different, a review of your case will be conducted before we determine how to respond to the USPTO.
- Copyright Services
If you have any questions on the extensive copyright services we provide, please complete our contact form with all of your available information and we will promptly be in touch. Whether you are just beginning to consider making a copyright application or you are looking for a team of professionals
Gerben IP Details
Accessibility
- Wheelchair accessible restroom
Amenities
- Restroom
Gerben IP Photos



Gerben IP Location
Gerben IP
45 Rockefeller Plaza 20th Floor, New York, NY 10111, USA
Gerben IP Reviews
trademarkapplicationlegal assistance
★ 5★ 4★ 3★ 2★ 1Gerben is hands down the best choice for trademark services. Josh and his team have been instrumental in helping me resolve a trademark office action and successfully register my trademark. Their knowledge of trademark law is extensive, and delivered top-notch service as they guided me through the complexities of the process with ease. They were responsive, proactive, and ensured my needs were met. If you want a dedicated and highly capable team to handle your trademark matter, look no further!
September 05 · PatrickThis law firm is a true standout in their field, especially concerning our recent trademark request.Our assigned lawyer showed genuine interest in our business and crafted a robust trademark application that ensured comprehensive protection. Communication was prompt and clear, making us feel valued and well-informed throughout the process.We highly recommend their services to any business needing top-notch legal assistance.
May 15 · Sol María SmithJosh and his team were great to work with on our trademark challenges. They provided education in areas we had questions and ensured any errors that we previously made we corrected. Highly recommend!
September 05 · Tk Burtin-JohnsonDate: 8/4/'23 Thank you for your very capable legal assistance in my efforts to obtain a legal trade mark for my product - the Bio Illuminator. I am very pleased to receive this letter, confirming my TM approval. Sincerely, Victor Rodriguez
August 04 · Ferd RodriguezGerben Intellectual Property provided top-notch services! They did a great job on trademark and intellectual property matters. Highly recommended. Fast and reliable.
March 01 · Jason Smith
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